Tag Archives: Clients

Social Media “We Um Is the Zomby Woof”

Any social society must know where its been to comprehend where in the world its all going

Top Social Networks

Total Time online spent

Myspacelogo3_thumb        Social What, Face book who, LinkIn where, call me a Twitter again, climb Pinterest and I thought My Space died. At least that was what I read in a Goggle search about two years ago. Facebook equal 750,000,000; Twitter equals 250,000,000; LinkIn equals 110,000,000; Pinterest equals 85,550,00 and lately “My_” renamed & burnished anew from a dying Mypace = 70,500,00 registered revenue generating users: while Google social metric machine which drives people there has a healthy online social hood of 65,000,00 social media users  not including Gmail, Google Maps, Google Drive and Google “this & that” users all generating serious marketing revenue: lest we forget corporate enterprise software server infrastructure drive space Google divisions. (eBizMBA The Business Knowledgebase, 2013) It’s the 2013 equivalent of the Mothers of Invention’s Freak Out.

peace combig

Bleeding information, is that good for you? Not always but it is imperative for a business. Every single divet a keyboard duffer in the social media fairway of endless long drive 5 par hole golf courses drives a data byte into a pool of quadrillion statistical algorithm created maps, your data contributes to  profiling people as accurately as Wyatt Earp implemented justice with keen instincts. Difference Wyatt Earp dealt with a migrant society of individuals less than 200. Online presence is upward of 2,000,000,000 quick draw keyboard touch pad McGraw’s. Web 2.0 created an online computing social platform that has exceeded the imagination of those first testosterone rich college students rating who was hot in which Ivy League school. Who could imagine that the world would be freaking out online with willingness to bare Narcissistic wantonness as has the world with Social Media? Facebook just built a data center in Sweden the size of twelve football fields. (Bradbury, 2013)

FACEBOOK IN A NUTSHELL

So why use Social Media, aside from limitless apps and user interactivity sharing data connectivity? Simple, Social Media web sites bleed marketing information. Generations of late have a well-documented attention span of five seconds. (reduxmedia, 2011) There’s gold in them there piles of data, like gold in them there hills in Alaska. Social media of that time started a similar demographically human stampede of informational users seeking profit using that age’s transportation tech advances. Social word of mouth information started a rush of the individual seeking dreams on locomotives and steam ships. People do not change or cease being social animal’s, technology enables them to be more interactive within their environments. (nielson, 2010) Interactivity is the key to all Internet Social Media explosions of innovations. Web 2.0 has begot Web 3.0 coupling a limitless possibility to plumb the depths of user interactivity within HTML5. (WIXBlog, 2012)

html5logob-w452h311

Today’s individuals, in fact entire families, corporations, NATIONS in a busy global society were/are willing to dive whole hog into social oblivion relying on information gleaned online like pre depression shoe shine vendors on Wall Street got rich chasing the tips overheard while shining bankers’ shoes in the “Roaring 20s”. (Kennedy, 2008) Personal ‘Smart Device “ mobility,  Zomby Woof personal device behavior included, online zomboids have totaled 121 billion minutes of FREAKING OUT,  bleeding data from every single pore of rational &  irrational data exuberance. (Nielson, 2012)

My Space was until recently found amongst tumbling fuzz ball filled corners of cyber closets . A cxomplete revamp has breathed life into this social engine. Including user interactivity motifs acrosss relational dabases of music and social networkingo for now has gottne My_  back in the game. MySpace exemplifies why it died and what social media must focus on to stay alive. Slick & sleek mobile apps that cater to user interactivity allowing disperate tastes of all kinds to find company filled shelter in comonality of social bearing online.  EVOLUTIONARY CREATIVITY of design finds investment in interactive user platform. Now both  personal and monetary benefits abound  from using the site to network creativity on open source platforms.

Having been an original MySpace user it was a royal pain to configure. It was a royal pain to access. Data input was far too difficult. It was a royal pain to share.  MySpace was not user-friendly at all. User interactivity wasn’t fluid. Contrast that with Facebook endless feeds, shares, hash tags, likes, user data release requests, and “login withs” are getting downright ubiquitously annoying. Social media plugins abound  even more so as the socket is easily installed with HTML5  javascript shortcuts  in coding.  Marketing apps find functionality within user interactivity vastly  increasing  the  paying advertizer’s social media market share. Twitter provides instant conversation with thousands instead of point access  B2B or direct cutomer service. Contrast that historically to the traveling door to door salespeople prior to the mail order catalogue. Cold calling, while  carring their wares in a trunk door to door with the realization they had fifteen seconds to  a make a favorable imnpression granting an entry shot at getting in the front door to pitch their wares.

A-Door-To-Door-Salesman

Remember that there were no department stores or shopping malls. Now remember since early in the game Web marketing realized those users employ a five second attention spans of choice. Users get as quickly turned off and skedaddle out of there to the next page opportunity they heard their friends talking about. People who stumble into an unfriendly bar change that point of destination as easily as today’s users now change personal devices and web site destinations to hang out. People do not change,  technology access to information for people does. This direct quote from a paean to MySpace’s return written by Taylor Soper,” I’m really excited to keep on exploring the new Myspace. I think they might have struck gold here by merging music discovery and social media.” (Soper, 2013)

goldrush

Bibliography

Bradbury, D. (2013, June 10). Effective Social Media Analytics. Retrieved June 19, 2013, from The Guardian UK Edition online: http://www.guardian.co.uk/technology/2013/jun/10/effective-social-media-analytics

eBizMBA The Business Knowledgebase. (2013, June 01). Top 15 most popular Social Networking Sites June 2013. Retrieved June 19, 2013, from eBizMba: http://www.ebizmba.com/articles/social-networking-websites

Kennedy, J. (2008, October 19). When even shoeshiner people were giving you stock tips. its time to sell. Retrieved June 19, 2013, from THE BIG APPLE: http://www.barrypopik.com/index.php/new_york_city/entry/when_even_shoeshine_boys_are_giving_you_stock_tips_its_time_to_sell_joseph

nielson. (2010, April 19). Social Media Impression: A Neilsen and Facebook Joint Study. Retrieved June 19, 2013, from neilsen: http://www.nielsen.com/us/en/reports/2010/Understanding-the-Value-of-a-Social-Media-Impression.html

Nielson. (2012, 12 03). State of Media The Social Media Report 2012. Retrieved June 19, 2013, from Nielson: http://www.nielsen.com/us/en/newswire/2012/social-media-report-2012-social-media-comes-of-age.html

reduxmedia. (2011, December 19). The Five Second Attention Span-Advertizers and Content Publishers Take Note! Retrieved June 19, 2013, from reduxmedia: http://www.reduxmedia.com/advertisers-blog/item/38-the-five-second-attention-span-advertisers-and-content-publishers-take-note

Soper, T. (2013, January 15). Myspace is back, but can it return to social media stardom? Retrieved June 19, 2013, from GeekWire Dispatches from the Digital Frontier: http://www.geekwire.com/2013/video-myspace-return-social-media-stardom/

WIXBlog. (2012, June 19). HTML5 Tips: How to Integrate Social Media into your Website. Retrieved June 19, 2013, from Designing with WIX: http://www.wix.com/blog/2012/06/make-your-html5-website-more-social/

Works Cited

Bradbury, D. (2013, June 10). Effective Social Media Analytics. Retrieved June 19, 2013, from The Guardian UK Edition online: http://www.guardian.co.uk/technology/2013/jun/10/effective-social-media-analytics

eBizMBA The Business Knowledgebase. (2013, June 01). Top 15 most popular Social Networking Sites June 2013. Retrieved June 19, 2013, from eBizMba: http://www.ebizmba.com/articles/social-networking-websites

Kennedy, J. (2008, October 19). When even shoeshiner people were giving you stock tips. its time to sell. Retrieved June 19, 2013, from THE BIG APPLE: http://www.barrypopik.com/index.php/new_york_city/entry/when_even_shoeshine_boys_are_giving_you_stock_tips_its_time_to_sell_joseph

nielson. (2010, April 19). Social Media Impression: A Neilsen and Facebook Joint Study. Retrieved June 19, 2013, from neilsen: http://www.nielsen.com/us/en/reports/2010/Understanding-the-Value-of-a-Social-Media-Impression.html

Nielson. (2012, 12 03). State of Media The Social Media Report 2012. Retrieved June 19, 2013, from Nielson: http://www.nielsen.com/us/en/newswire/2012/social-media-report-2012-social-media-comes-of-age.html

reduxmedia. (2011, December 19). The Five Second Attention Span-Advertizers and Content Publishers Take Note! Retrieved June 19, 2013, from reduxmedia: http://www.reduxmedia.com/advertisers-blog/item/38-the-five-second-attention-span-advertisers-and-content-publishers-take-note

Soper, T. (2013, January 15). Myspace is back, but can it return to social media stardom? Retrieved June 19, 2013, from GeekWire Dispatches from the Digital Frontier: http://www.geekwire.com/2013/video-myspace-return-social-media-stardom/

WIXBlog. (2012, June 19). HTML5 Tips: How to Integrate Social Media into your Website. Retrieved June 19, 2013, from Designing with WIX: http://www.wix.com/blog/2012/06/make-your-html5-website-more-social/

WEB 1.0 -3.0 and BEYOND

Web_1.0_elements 

Image credit Web 2,0 Images for Teachers at  http://mcash.wikispaces.com/Web+1.0+Graphic

     WEB 1.0 is a set of data techniques used by web page designers. These web techniques are built upon the original web pages which were exchanges of information during the Internet’s infancy. Web sites designed using WEB 1.0 are static web pages. Static pages contain information for the visitor’s review without comment. Viewer’s comments or personal addition of information posting is denied. Static pages are informational web distribution vehicles. It does not change. Kind of like old blog posts that refuse comment posting. (Strickland, 1998-2013)

     When surfing users may encounter entities/political organizations/wackos/religious sites/memorial pages/etc.-etc.-etc.! which have posted their mission statement of purpose in a WEB 1.0. It is completely static .Web 1.0 is not at all interactive. WEB 1.0 applications are proprietary. The Java Console option is not in their code. WEB 1.0  Apps are downloaded by users/purchasers in their proprietary form alone. There is no open source web user community ability to configure to the user’s needs. Static pages never change. Owners and users can revisit these pages YEARS later. How many times have users conducting a search engine web exploration hunt for info run across web pages obviously of older technological origin?

     Blocky text, lurid colors, awkward imagery configuration seem stodge and old-fashioned but then this was the height to webpage design prowess Debate then raged over whether Internet Explorer or Netscape would win the browser war. Along comes Firefox and Safari just to name 2 browsers with fabulously new graphics introducing Web 2.0. WOW were those pages cool in those days. Web 1.0 now strides a humble page place in WEB 2& 3.0. These pages are proprietary declaration and official posting of un-editable information. Surfing search results nowadays still returns such pages. Younger generations landing on these pages are amazed that they still exist. Devoid of Flash advertisement and even Wire frame page set up the Netscape solitary WEB 1.0 pages stands a s a monument from hence web design sprang. (Strickland, 1998-2013)

web-2.0-PLATFORM

Image credit Web 2,0 Images for Teachers at  http://mcash.wikispaces.com/Web+1.0+Graphic

WEB 1.0 is a set of data techniques used by web page designers. These web techniques are built upon the original web pages which were exchanges of information during the Internet’s infancy. Web sites designed using WEB 1.0 are static web pages. Static pages contain information for the visitor’s review without comment. Viewer’s comments or personal addition of information posting is denied. Static pages are informational web distribution vehicles. It does not change. Kind of like old blog posts that refuse comment posting. (Strickland, 1998-2013)

When surfing users may encounter entities/political organizations/wackos/religious sites/memorial pages/etc.-etc.-etc.! which have posted their mission statement of purpose in a WEB 1.0. It is completely static .Web 1.0 is not at all interactive. WEB 1.0 applications are proprietary. The Java Console option is not in their code. WEB1.0 APPs are downloaded by users/purchasers in their proprietary form alone. There is no open source web user community ability to configure to the user’s needs. Static pages never change. Owners and users can revisit these pages YEARS later. How many times have users conducting a search engine web explorative hunt for info run across web pages obviously of older technological origin?

Blocky text, lurid colors, awkward imagery configuration seem stodged and old fashioned but then this was the height to webpage design prowess Debate then raged over whether Internet Explorer or Netscape would win the browser war. Along comes Firefox and Safari just to name 2 browsers with fabulously new graphics introducing Web 2.0. WOW were those pages cool in those days. Web 1.0 now strides a humble page place in WEB 2& 3.0. These pages are proprietary declaration and official posting of un-editable information. Surfing search results nowdays still returns such pages. Younger generations landing on these pages are amazed that they still exist. Devoid of Flash advertisement and even Wire frame page set up the Netscape solitary WEB 1.0 pages stands a s a monument from hence web design sprang. (Strickland, 1998-2013)

WEB 2.0 by contrast is the advent of the interactive web user’s avalanche. If you have ever heard of UK rocker Dave Edmond’s band, aptly named ROCKPILE; if you ever heard them play;  you will instinctively be hyperlinked to CRAWLING FROM THE WRECKAGE. Users such as me had the sense to cash out before the INTERNET BUBBLE hit the fan. Web 2.0 has been characterized as the apps that emerged after internet start-ups investor’s climbed over each other to invest in went bankrupt.  (aptly depicted by ROCKPILE’s, “I knew the Bride When she used to Rock & Roll”) WEB 2.0 is the product of innovative survival. It’s the creative force that is technological advance. WEB 2.0 some argue is WEB interactivity application use’s birthing parents. Others declare it as the open source community of LINUX and other open sources which are still battling against the current proprietary dominance seeking WIN 8 APP PHP code leviathan, Bill Gates’ evil child, Microsoft. Some may see this as harsh. Well, were yu there when the internet just had started? Take yourself back to 1994 onto this static, purely information, non interactive website, with links to many universities, such as UK’s prestigious CAMBRIDGE. http://web.archive.org/web/20000229183439/http://www.cl.cam.ac.uk/coffee/coffee.html.

(Strickland J. , 1998-2013)

Web 2.0 browsers as an internet service providing platform was the next generation of Web Page technology. WEB 2.0 provided open sources, user interactive, and multiple browser capability like never before. Microsoft bested Netscape Navigator but the human spirit of ingenuity bested Microsoft’s attempt at browser dominance. Web 2.0 brought forth the Web Page application as an application platform. Microsoft and Netscape attempted to sell users a browser application. Browsers under WEB 2.0 are service providers. Email, Video, Music Players became ntegral parts of the web experience. YouTube, MySpace, Gmail, Hotmail, FM internet radio, WEBShark, Streaming TV channels and vast peer to peer data repositories served data over web browser applications using applications. WEB 2.0 web browsers are multi-platform service provider’s that were provided free so that advertising could be pumped into millions of online homes worldwide. WEB 2.0 is a multi-billion dollar cash cow. Where WEB1.0 was a software phenomenon, WEB.2 is a beginning of a realized service potential phenomenon. (Strickland J. , 1998-2013)

layered-structure-of-web-3

Graphic Image Credit  http://www.metafluence.com/web-30/

WEB 3.0 in a sense has the technology power able to actively pursue taking the human out of the application. Humans can be more applied to other things while the application takes care of outlining the data that the application believes is beneficial to the human. WEB 3.0 is an integration of technology which pushes data based upon machine collected data about the human user to data served to the human. Incredible open sourced commonality creating a large market for not only private use but companies utilizing the flow of data based upon service provided data streams more beneficially. (Strickland J. , How Web 3.0 will work, 1998-2013)

Open source innovation is universal profitable. Companies share innovation with WEB 3.0/. Rich data layers can interweaves along all the available lines of service providers thru stream meshing browser apps &  widgets (open source collaborated)  in WEB 3.0  WEB dominance such as the Microsoft business model attempt to gain APP dominance with WIN 8, after being bested by Foxfire and Goggle Chrome, is a as same as the dust balls that collect beneath a dresser chest of drawers so heavy its seldom moved.  Streamlined data push and pull makes peer to peer data stream service look like a static web page.  Cloud based data services is rapidly surpassing the peer to peer power model.  (Strickland J. , How Web 3.0 will work, 1998-2013)

Economies of scale were created by each of these successive layers. Virtual machines decreased the need for humans to service server farms on site a companies. Companies now forgo the depreciating asset loss for the service fees of data in the cloud. Entire staffs of IT personnel are reduced to a few. Online collaboration will also reduce the need for office space. Documents are linked in Sky & Goggle drive for free! Companies seeking secure destination collaboration have a plethora of choices. DATA BANKS and all things data are in the cloud inexpensively served by widgets and can communicate widget to widget without the human involved at all except to approve the overall application of the data. Remember those huge entire building floors containing TAPE DRIVES and the refrigerated buildings that held IBM punch card driven data tube computer that came before those? WEB 3.0 Also frees the human from the machine.  (Strickland J. , How Web 3.0 will work, 1998-2013)

WEB3.0’s human freedoms started with laptops. Bullet speed quickly dataflow leap frogged to Mobile Apps effectively freeing the human from the office. Data clouds allow collaboration from anywhere. Mobile conferencing is a realized business destiny. Having lived to watch all of these technologies build and miniaturize upon each’s technology, I CONFIDENTLY predict that processers are going to be implanted into the human body eventually. Blind will see. Paralyzed will walk and the deaf will hear. Hologram data a processers acting on the impulses of the user will anticipate needs and make computations and data collection available not son after the human had the thought. Computers that operate from miniaturized platforms will be the new chicken in everyone’s pot. (Strickland J. , How Web 3.0 will work, 1998-2013)

Bibliography

Strickland, J. (1998-2013, January 30). How Stuff Work. Retrieved May 16, 2013, from Is there a Web 1.0: http://computer.howstuffworks.com/web-102.htm

Strickland, J. (1998-2013, January 30). How Web 2.0 Works. Retrieved May 16, 2013, from How Stuff Works: http://computer.howstuffworks.com/web-201.htm

Strickland, J. (1998-2013, January 30). How Web 3.0 will work. Retrieved May 16, 2013, from How Stuff Works: http://computer.howstuffworks.com/web-30.htm

Works Cited

Strickland, J. (1998-2013, January 30). How Stuff Work. Retrieved May 16, 2013, from Is there a Web 1.0: http://computer.howstuffworks.com/web-102.htm

Strickland, J. (1998-2013, January 30). How Web 2.0 Works. Retrieved May 16, 2013, from How Stuff Works: http://computer.howstuffworks.com/web-201.htm

Strickland, J. (1998-2013, January 30). How Web 3.0 will work. Retrieved May 16, 2013, from How Stuff Works: http://computer.howstuffworks.com/web-30.htm